2011 Universiade mascot UU unveiled

uu

Cai Yingbo

UU, a smiling face transformed from the Universiade logo Happy U, has been chosen as the mascot for the 2011 Universiade to be held in Shenzhen.

The mascot, which symbolizes the open, friendly and tolerant spirit of the Universiade, was unveiled at a ceremony Saturday evening to mark the launch of the city’s second Universiade Cultural Festival.

“The mascot is a cultural symbol of Shenzhen Universiade, and the image embodies the city’s spiritual characters, such as openness, tolerance, youth and fashion,” Shenzhen Party chief Liu Yupu said at the ceremony at Shenzhen Polytechnic.

Olympic gold medalists, diver Guo Jingjing and fencer Zhong Man, attended the ceremony along with 4,000 university students from all over the country.